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- Tell good stories = make good $$$
Tell good stories = make good $$$
"Those who tell the stories rule the world."
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One workspace for each client and analytics to have all data in one place. Because we love organized content. And so do you. Experience a faster, smoother workflow that's good for your clients and even better for you.
LESSON
PODCAST
Social Media Marketing- LinkedIn written content strategy: from ideas to stories and beyond
KNOW THIS:
Humans are naturally drawn to storytelling.
Stories captivate and hold attention more effectively than other content formats.
LinkedIn supports "cozy content" like newsletters and PDFs, which are conducive to learning and reflection.
Sharing authentic stories, like failures and lessons learned, builds trust and connection. Tip: It’s not just about showcasing successes even though they’re obviously more fun to post.
You need a clear post structure: hook, story, lessons, and call to action.
Generating story ideas from personal experiences and industry trends keeps the content juices flowing. Journaling and/or note-taking can help you capture these stories for later.
DO THIS:
Focus on the most emotional points in your story (think anger or sadness) to find a compelling cliffhanger. Tip: AI tools can help identify these peaks.
Choose a single, clear lesson to emphasize in your story.
The opening and closing lines of your story are the most memorable. Use the first line to hook your audience and the last line to reinforce the lesson.
RESOURCES:
Freepik- free stock images for your LinkedIn story posts (tool)
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